Frank Genovese, National Sales Manager, Chateau Ste. Michelle Winery, Pioneer for the Washington Wine Industry. Frank will share his intimate knowledge of the company, their products, growth and brand diversification and trends in the industry. This is knowledge every wine connoisseur will enjoy! (Holert)

"The future ain’t what it used to be." — Yogi Berra

Click on the names below to wish your fellow members a happy birthday or congratulate them on their BBRC anniversaries.




20 yrs
16 yrs
12 yrs
12 yrs
8 yrs
3 yrs
1 yr
1 yr

Walk-A-Thon Needs help
Reveille ImageJenny Andrews announced that here are several committees for the Walk-A-Thon which still need help. Please contact one of the committee chairpersons below to sign up:

  • Team Recruitment
  • Corporate Sponsorship
  • Logistics & Route
  • Onsite Activities
  • Registration & Accounting
  • Medical/Aid Stations
  • Public Relations
  • Volunteer Coordination
  • Prizes & Giveaways

• • •

Directory Photo Shoot
Larry Gill has graciously consented to another round of Directory photos, this session to be held on September 29.

Reveille ImageLarry will be set up from 6:45AM till about 7:10AM. If you don't have a photo in the online Directory, or if you would like to update your photo, show up a little early for the meeting on September 29, and get your picture taken then!

• • •

Sayoko & Laura Bush

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Sayoko Kuwahara hobnobbed with the bigwigs at a recent breakfast for Republican Mike McGavick.


Wendi Fischer


Jim Kindsvater



If you have information for publication in next week's Reveille, please send it to:

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Vol. 19, No. 11, SEPTEMBER 12, 2006
THE FRIDAY PROGRAM: The Myths of Technology Change (Bob Seidensticker) | Friday Potpourri | Walk-A-Thon Needs Help  | Directory Photo Shoot | Bob Bowen's Classification Talk  | Paul Harris Fellows  | The Importance of Clean Water | Sayoko & Laura Bush | We Get Emails: Brian Heimbigner | Web Fun

Click here for photos from the meeting.

Friday's Program:
The Myths of Technology Change

Reveille ImageJim Gordon introduced our speaker Bob Seidensticker.

Future Hype: The Myths of Technology Changes

There are nine myths in the book, we will look at three today.

Myth one: Technology is changing exponentially. This is a widespread idea, but it has been true for centuries. Take airplanes from bi-planes to jets in a matter of a few years. We travel today at the same rate we did 50 years ago. Skyscrapers, printing press.

America is addicted to fossil fuel. Fuel cell 1839, battery 1799, solar cell. The point is: technology changes no faster today than it has since the industrial revolution.

Myth two: Technology is inevitable. Most technology flops. Today we have the phone, tomorrow we will have video phones; today we predict the weather, tomorrow we will control it. The next shiny new technology is not inevitable. “Whenever you get the urge to predict the future, you had better lie down until it goes away.” — Forbes

This is not an academic issue.

Myth three: Todays technology is so impressive, it ellipses all.

Reveille ImageE-commerce in 2004 was worth 7 billion dollars, only 2% of all retail sales. Keep it in perspective. The transcontinental railroad of the 1870s and catalogs allow people to buy things like never before. Before email, we had phone and mail. The internet changes everything, so has nuclear power.

In 1815, Battle of New Orleans, the war was over, the treaty had been signed, but the battle was still being fought because they didn’t know the war was over, because it took a long time for a boat with a messenger to get to new Orleans. It was the worst defeat the British had. The telegraph changed how quickly information could be sent out.

Does a PC that runs twice as fast make you twice as productive? No. But, does a truck that can haul twice as much make you twice as productive? Yes.

Technologys hidden costs: it appears a laptop costs about $500 a year, but we forget to include the software upgrades, downtime, training time and other associated costs.

Businesses spend $2.7 billion on information technology every year.

The wild wild internet: >50% of email is spam.

Reveille ImageStress is an expense. Does 24/7 access allow you to be connected to the office? Or, make you connected to the office?

Suggested guidelines for being a smart technology consumer:

1. Be skeptical; look for the hype.
2. Beware of predictions; most new products fail.
3. Allow yourself to check out of the technology fast lane.
4. Get involved in the debate.
5. Relax; resist the claims society is changing beyond recognition, because its not.

• • •

Click here to view the Powerpoint presentation from Bob Seidensticker's program.


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Friday Potpourri

Steve Luplow gave the invocation and pledge.

Scott Hildebrand welcomed guests and visiting Rotarians. Up first was Belinda Kennedy from Scotland. She was excited to be visiting the BBRC, as her club is a small club of 24 people. There were a total of 4 visiting Rotarians and 3 guests.

Dick Brown also thanked everyone for sending Don Deasy cards.


Bob Bowen’s Classification Talk

Reveille ImageBob works for WorldVision, headquartered locally in Federal Way. It started in the 1950’s with Bob Pierce wanting to make a difference for children. He wanted to preach the gospel, but realized the people he was preaching to had too many problems to hear him. So, he changed his approach to demonstrate and show God’s love rather than preach it.

Bob is a fifth generation Chinese American, originally from the Bay area. He has a degree in psychology and social services. Bob has had opportunities to travel, and everywhere he went, he saw the big signs for WorldVision. His goal was to someday work for WV. Seven years ago Bob took a plunge to become a minister; then two years ago, he had the opportunity to go to work for WV.

Many people say the best thing about Bob is his wife Janice. They have two adopted boys, the first from Korea, the second locally. Many people know Bob from baseball. His proudest moment was starting the Challenger Teams, baseball teams for youth with disabilities. Imagine a kid in a wheelchair having the opportunity to play baseball.

As a Chaplain, Bob left us with this thought: “Monday, we celebrate the anniversary of a very tragic event in our history. There are men and women in uniform protecting us from far away, others protecting us close at home in neighborhoods. Please take a moment on Monday to thank all of those people who have served us so well.”


Paul Harris Fellows

Reveille ImageDick Brown and Cary Kopzinski talked about Paul Harris. Rotary was founded in 1905, but it wasn’t until 1955 that the Paul Harris Fellow Award was created as a way to thank those Rotarians that give $1,000 to the Foundation. As a club, we have always participated very well.

It is now time to recognize some of our fellow members. Morris Kremin, thank you for your donation to the Foundation. After you have given $2,000, you are awarded with a pin with a sapphire in it. Tom Smith, congratulations on your sapphire pin. Jim Zidar received a pin with two sapphires representing a donation of $3,000.


The Importance of Clean Water

Reveille ImageJim Zidar gave us a reminder about the importance of clean water with a story:

Jim learned about Rotary as a platoon leader in Vietnam. The Army had a program that had Jim working with one of the local leaders for a year. Troung was 26, Jim was 24, many similarities between them. Both were married with kids; Troung, 6 kids, Jim, a new baby he had not yet met. During that year, Troung lost three of his children to dysentery. It was nothing Jim had ever thought about. This is where Jim learned about the importance of clean water.

Dysentery is a major problem, a huge statistic. Sometimes that is what it is, just a statistic. But for Rotary, it is not just a statistic, it is something we take action on. Clean water around the world is one of the projects the Rotary Foundation works on.


We Get Emails: Brian Heimbigner

Here are some excerpts from an email fromformer member Brian Heimbigner to John Mix:

Reveille Image[Brian is currently in Atlanta. After working for American Water, four weeks ago he took a job with Siemens Water Technologies Corp.] I will remain in Atlanta for now, as will air travel a lot around U. S. to work with their 23 regional sales offices and personally be responsible for all of their effort in large water projects for the electric utility industry. I think this as a much better fit and I am liking it much more already. I may be able to relocate to the NW in 3-5 years with them to work their Pacific Rim business.

Otherwise, we are finally settling in, in Cumming, just like Porgy and Bess. Where the summers are hot and everyone needs to move slow to avoid breaking a sweat doing nothing, or move fast and shower often. We have met some great friends through all of our tennis teams and through my Rotary Club here. I am International Director this year and doing projects in Ecuador and Dominican Republic. Another local club already was working Aruba (casinos) and Nassau (beaches and banks), so we will look forward to doing good in our assigned countries.

Just finished our fund raiser of $60,000 and do it all in about 6 weeks — we stage a race for midget race cars on an asphalt banked track at the local fairgrounds. Fortunately this city has the track available. For five weeks we hit up all the local businesses and politicians to race against each other for a $500 entrance fee and we got about 56 racers. Some buy more than one position. We had qualifying time rounds on Saturday and race all day Sunday (last week) to determine the eventual winner. The two top finishers of each heat keep advancing. And we have consolation runs for the bottom four racers of each heat. I like this better than selling tickets for a raffle ...

We are going to WA/OR September 8-18, so plan to visit BBRC on September 15 and look forward to seeing everyone.

Ernesto missed us and I hope all the other hurricanes do also. I was given the opportunity to live in Tampa for American Water and I chose Atlanta as I could not see storing plywood in one of my garage stalls just to board the windows up 5 times each season.



From John Mix

"Getting ready for the coming holiday season with a list of songs for Andrew to sing ... off-key."

Do you Hear What I Hear?

We Three Queens Disoriented Are

I Think I'll Be Home for Christmas

Hark the Herald Angels Sing About Me

Deck the Halls and Walls and House and Lawn and Streets and Stores and Office and Town and Cars and Busses and Trucks and Trees and Fire Hydrants and ...

Santa Claus is Coming to Get Me

You Better Watch Out, I'm Gonna Cry, I'm Gonna Pout, Maybe I'll Tell You Why.

Silent Anhedonia, Holy Anhedonia, All is Flat, All is Lonely.

Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock,
Jingle Bell, Jingle Bell, Jingle Bell Rock ...
... (ad nauseum)

On the First Day of Christmas My True Love Gave to Me (And Then Took it Back!)

Thoughts of Roasting on an Open Fire