Friday Oct 4, 2013

Joe Heslet

Executive Vice President Syndicated Solutions

Top of Mind Awareness…What it is, Why You Need it and How to Get it

Joe Heslet, Executive Vice President of Syndicated Solutions and a Principal of Heslet and Associates will present “Top of Mind Awareness…What it is, Why You Need it and How to Get it.” Joe will discuss the correlation between how the human brain processes information (Electronic memory vs. Chemical memory) and why you need this to effectively market and advertise your business and not waste money.

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