We have received the event permit from the City of Bellevue. We have also secured support from MOVIN and 98.9 ROCK have agreed to support event with PSA and Booths, which will boost PR. Preparations for promotional support (Mayor Proclamation/Company/Discounts) are underway. Collaterals and T-shirts ordered.
Internal skit kicked off to motivate our membership into actively promoting registrations (each member is being asked to find 2 volunteers and 22 runners). Zach Scott spoke to our club as part of his involvement with us and he confirmed that he will actively promote our race. We have made some decisions related to the logistics for the event that relate to the Race Village and our start/finish on the route.
The Mayor has agreed to make the proclamation for Autism Month at our club on 7th April. We are in process of securing our major sponsor agreements, and the work around collateral/cards will be started so we can have them ready for distribution. Reaching out to booth sponsors has also begun. We are now focused on getting started with race logistics, while pushing aggressively on registrations as we are lagging here.
We have achieved our first objective and hit our sponsorship target for the event – we now have $71,000 committed from external businesses. This achievement allows us to now focus on driving up registrations for the race and we are embarking on a number of promotional efforts to make this happen. We are making good progress on our volunteer goals and this is the most Rotarian’s we have seen sign up this early, which is marvelous.
Our event has been approved by the City, so we are all systems go! We have moved much closer to our goal of $70,000 in sponsorships with our total coming in at $65,000. We have launched our promotions with the monthly discounts and the raffle prize from SHOES-N-FEET. Our registrations have seen some slight increase and this will be the primary area of focus now.
The big accomplishment is that we have locked down on the course with the City and secured their approval. We have also been able to secure our Race Village, which allows us to overcome the challenge of the construction work underway in the park. We continue to make good strides with our PR, outreach to the Autism organizations and volunteers.
We have had some good wins this week in terms of partnership engagement, media outreach and sponsor discussions. We also suffered a setback with our website, which was quickly addressed through heroic efforts. We have also stayed on top of our City discussions while we lock down on the details for the course.
A quick update from the run meeting at this past week’s BBRC gathering. We are making progress in a number of areas that will feed into our key metrics above. However, the overriding theme is that we need to get cracking on a number of efforts this month to help generate the momentum we need – – this is our call to action now we have just over three months to D-Day!
Update for run event – 01/08/2017.
Team, Thank you to those who attended the meeting this past Friday and to those who provided apologies with their updates. I really appreciate the engagement from all, in spite of our busy lives. Now, onto business with the latest […]